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Tony Alessandra’s Platinum
Rule and Relationship
Strategies Products
Is The Golden Rule dead?
Absolutely not! The Golden
Rule has as much "glitter"
as ever. I believe and
practice it 110%, especially
when it comes to values,
ethics, honesty and
consideration. However, when
it comes to interpersonal
communication, it can very
well backfire. The Golden
Rule states: "Do unto others
as you would have them do
unto you." Basically
translated, that says to
treat others the way you
would like to be treated,
which of course isn't always
the case.
An addition to the Golden
Rule is The Platinum Rule:
"Treat others the way they
want to be treated." The
focus of relationships
shifts from "this is what I
want, so I'll give everyone
the same thing" to "let me
first understand what they
want and then I'll give it
to them." The goal of The
Platinum Rule is personal
chemistry and productive
relationships. You don't
have to change your
personality. You simply have
to understand what drives
people and recognize your
options for dealing with
them. |
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Platinum Rule and
Relationship Strategies Products |
The Platinum Rule
Self-Assessment - Paper
Version
Have you ever wondered
why you hit it off with some
people immediately, while
with others it's like oil
and water?

(4 pages)
Price: $8.00 |
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The Platinum Rule
Behavioral Profiles Scoring
Booklet
The Platinum Rule Behavioral
Profiles Scoring Booklet is
a NEW version. It now
includes a whole new 13-page
section on Applying
Behavioral Styles with
Others.
(Paper Version)
Price: $10.00
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The Platinum Rule
Workbook -- Paper Version
Description: The Platinum
Rule workbook is what you
need to communicate and win;
understand what people
REALLY want and what they
fear most. With this
discovery you understand how
to spot each behavioral
style.

Price: $14.95
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Platinum Rule Reminder
Card
The Platinum Rule
Reminder Card is a laminated
pocket-sized summary card
and an instant reference to
the four Platinum Rule
behavioral styles with
guidelines to recognizing
and dealing with each style.

Price: $6.00
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The Platinum Rule DVD
Description: Dr. Tony
Alessandra delivers a LIVE
Platinum Rule® program in
front of several hundred
business people in Las
Vegas. This one hour DVD is
special - you can watch it
all the way through from
beginning to end or you can
click on one of 9 chapters
to view particular segments
of the DVD.

Price: $90.00
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New Relationship
Strategies downloadable MP3
Description: New
Relationship Strategies --
Now available immediately on
downloadable MP3! By being
able to build rapport with
anyone you choose, your
ability to communicate will
get the results you want in
any business situation, no
matter if you are closing a
sale or motivating your
team.
SALE PRICE: $39.95
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People Smart in Business
220-Page PDF eBook
Discover who seeks
recognition and who wants
results. Who loves
consistency and who fears
change. This knowledge shows
you how to sell your
ideas and win people over.
You'll be able to reach the
unreachable. When a job
needs to be done - use your
People Smarts
to pick the perfect
person for the job. And
put yourself and your
projects in the best
position to win.

SALE PRICE: $9.99 |
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People Smart with Family
and Friends 240-Page PDF
eBook
People Smart with Family &
Friends gives you the
tools to get what you want
in various family and social
situations and equips you
with the power and knowledge
to cash in on these insights
through more positive and
productive exchanges with
others. You can
realistically take charge of
improving all your personal
relationships and this book
shows how.

SALE PRICE: $9.99 |
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Steve Farber’s Extreme
Leadership and GTY Products
Steve Farber’s books are not
only entertaining, they are
also profound, deep, and
imminently practical.
Farber’s body of work
represented in these books
is taking root in and
spreading through the
corporate world, the
non-profit sector, and the
field of education. Get
copies for your whole
organization today and watch
what happens as the Extreme
Leaders around you emerge
and begin to change your
world for the better.
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Steve Farber's Books
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The Radical Leap: A
Personal Lesson in Extreme
Leadership
Recently named as one of
the 100 Best Business Books
of All Time, The Radical
Leap is already considered a
classic in the leadership
field. In this book, Farber
introduces his model of
Extreme Leadership--Love,
Energy, Audacity, and
Proof-- and presents an
approach in which leaders
aren’t afraid to take risks,
make mistakes in front of
employees, or actively
solicit employee feedback.
The Radical Leap dispenses
with the typical, tired
notions of what it means to
be a leader and poses the
questions leaders must ask
themselves in order to live
up to the promise of
changing their piece of the
world for the better.
Hardcover

Price: $16.95 |
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The Radical Edge: Stoke
Your Business, Amp Your
Life, and Change the World
"The best book you’ll
read this year. Captivating
from the first page and
jam-packed with invaluable
lessons. This is a must
read. The Radical Edge is
terrific!" - Jason Jennings;
New York Times bestselling
author of Hit the Ground
Running: A Manual for New
Leaders and Less is More:
How Great Companies Use
Productivity as a
Competitive Tool in Business
In his bestselling book, The
Radical Leap, Steve Farber
introduced readers to
Extreme Leadership, showing
them how to renew their
passion and excitement and
become committed to changing
the world for the better by
disregarding normal
constraints. Now, Farber
takes readers to an even
higher level of
self-discovery in The
Radical Edge by exploring
answers to these questions:
How can people amp up their
lives to amazing levels of
achievement If individuals
assume personal
responsibility, can
customers, companies, and
employees change for the
better? Is it really
possible to shake off
inertia and transform your
work - and your life? The
Radical Edge presents the
challenge of stoking the
fires of success in your
business, amplifying the
personal joy and meaning in
your life, and changing the
world for the better all at
the same time.
Hardcover

Price: $16.95 |
Paperback

Price: $9.95
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Greater Than Yourself:
The Ultimate Lesson of True
Leadership
"Greater Than Yourself
is a terrific - no,
wonderful - idea. Steve is a
tremendous writer and an
original thinker." - Tom
Peters, World Renown
Management Guru, author, In
Search of Excellence
Too many people assume the
timeless principles of true
leadership - of helping
others achieve their full
potential- don’t apply
Monday through Friday during
work hours or in any
circumstance where a
paycheck is involved. In
Greater Than Yourself, Steve
Farber proves them wrong: in
this powerful and inspiring
story, Farber shows that the
goal of a genuine leader is
to help others - teammates,
employees, and colleagues -
become more capable,
confident, and accomplished
than they are themselves.
Through the actions of a
forward-thinking and
extraordinarily successful
CEO, Farber reveals the
three keys to achieving
this: Expand Yourself, Give
Yourself, and Replicate
Yourself. Filled with
actionable principles and
innovative ideas, Greater
Than Yourself is perhaps the
most powerful message
today’s business leaders can
learn.

Price: $19.95 |
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The Extreme Leadership
Chronicles **Personalized by
the author**
All three books from
Steve Farber-The Radical
Leap, The Radical Edge, and
Greater Than
Yourself-packaged together
as a set and accompanied by
a signed note from the
author.

Price: $37.50 |
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Steve Farber's DVDs
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Extreme Leadership: How
to Put More Love, Energy,
Audacity and Proof into Your
Work
Until now, the only way
you’d be able to see Steve
Farber live
was...well...live. Available
for the first time on video,
Farber presents his keynote
on The Radical Leap
principles of Extreme
Leadership. Watch it with
your team and challenge each
other to put these
world-changing ideas into
practice in your
organization and life.
This 2 hour DVD also
includes a full mp3 audio
version.

Price: $89.95 |
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Steve Farber's Audio
Programs
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Greater Than Yourself:
The Ultimate Lesson of True
Leadership
The unabridged audio CD of
the bestselling book is
perfect for those who prefer
to listen rather than read.
Read to you by the author.

Price: $29.98 |
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Extreme Leadership: In
Pursuit of the OS!M
3.5 hours of
foundational Farber. The
groundbreaking ideas,
entertaining stories, and
personal reflections in this
program represent the basis
of Farber’s entire body of
work on Extreme Leadership.
Intimate and personal, "In
Pursuit" is the perfect
introduction or on-going
reminder.

Price: $49.95 |
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Scott Klososky’s books on
Social Technology and
Current Trends
Technology tools and trends
powerfully impact how
organizations communicate
and stay relevant. Even the
smallest improvements in
leveraging these can propel
your organization to
leapfrog your competitors.
From harnessing the hottest
technology, crowdsourcing,
and mobile device marketing
to understanding the true
scope of social technology,
Scott Klosoksy’s books can
help your organization make
it happen. |
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Scott Klososky's Books
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The Velocity Manifesto:
Harnessing Technology,
Vision, and Culture to
Future-Proof Your
Organization
Many observers say that
leadership skills are a
fixed collection that has
not changed for thousands of
years. Scott Klososky
strongly disagrees… In his
book The Velocity Manifesto,
three new categories of
talents are demystified for
leaders that desire to be
relevant from this point
forward. Traditional aspects
of leadership are still
needed, but without adding
new skills to their
inventory, most leaders will
simply not thrive.

Price: $24.95 |
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Enterprise Social
Technology: Helping
organizations harness the
power of Social Media,
Social Networking, Social
Relevance
Social technologies have
exploded into the business
world, yet are vastly
misunderstood. Many
organizations are either
blocking their use, or
simply experimenting with
how they might be of
benefit. Because tools like
Facebook, Twitter, and
LinkedIn started with
personal use, little has
been done to holistically
address how social tools can
be fully integrated into an
organization. In addition,
most leaders have little
idea what the full
collection of capabilities
is that exist under the
social umbrella.

Price: $14.95 |
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The Happiness Advantage –
by Shawn Achor
Most people believe that
once they become successful,
then they'll be
happy. But recent
discoveries in the field of
positive psychology and
neuroscience have shown that
this formula is actually
backward: Happiness fuels
success, not the other way
around. When we are
positive, our brains become
more engaged, creative,
motivated, energetic,
resilient, and productive at
work. In The Happiness
Advantage, Shawn Achor,
who spent over a decade
living, researching, and
lecturing at Harvard
University, draws on his own
research to fix this broken
formula. Using stories and
case studies from his work
with thousands of Fortune
500 executives in 42
countries, Achor explains
how we can reprogram our
brains to become more
positive in order to gain a
competitive edge at work. |
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The Happiness Advantage
Book
Isolating seven practical,
actionable principles that
have been tried and tested
everywhere from classrooms
to boardrooms, stretching
from Argentina to Zimbabwe,
Shawn Achor shows us how we
can capitalize on the
Happiness Advantage to
improve our performance and
maximize our potential.
Among the principles he
outlines:
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The Tetris Effect: how
to retrain our brains to
spot patterns of
possibility, so we can
see-and
seize-opportunities
wherever we look.
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The Zorro Circle: how to
channel our efforts on
small, manageable goals,
to gain the leverage to
gradually conquer bigger
and bigger ones.
-
Social Investment: how
to reap the dividends of
investing in one of the
greatest predictors of
success and
happiness-our social
support network
A must-read for everyone
trying to excel in a world
of increasing workloads,
stress, and negativity,
The Happiness Advantage
isn’t only about how to
become happier at work. It’s
about how to reap the
benefits of a happier and
more positive mindset to
achieve extraordinary
results.
Hard Cover

Price: $16.95 |
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The Happiness Advantage
Training Program DVD
The Happiness Advantage
training video gives
organizations a formula for
improving productivity,
overcoming challenges,
increasing cognitive
abilities, and improving
teamwork – all while
improving your mindset.
Purchase includes:
-
The Happiness Advantage
DVD which contains:
-
Implementation Modules
DVD which contains:
-
The Zorro Circle
-
Social Investment
-
Falling Up
-
Leading Positive
Change
-
Mindset Matters
-
The Happiness Advantage
Facilitator Workbook
-
The Happiness Advantage
Hardcover Book

Price: $995.00 |
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Paid to Speak: Best
Practices for Building a
Successful Speaking
Business
The National Speakers
Association’s first-ever
book, Paid to Speak,
covers launching, building,
and maintaining a successful
speaking career. The content
corresponds with four core
competencies NSA has
identified for the success
of a professional speaker:
Eloquence, Enterprise,
Expertise, and Ethics.
Hard Cover

Price: $22.95 |
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Money-back guarantee: If you're not
satisfied with your purchase from
SpeakersOffice, Inc., just contact us and
we’ll refund your money less shipping and
handling!
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