Sally Hogshead
Different is Better than Better
Most keynotes teach people how to improve. Sally Hogshead teaches you how to become impossible to ignore.
- New York Times and #1 Wall Street Journal bestselling author of Fascinate and How the World Sees You
- Founder of the How to Fascinate® System – a practical framework with two decades of proprietary research spanning more than one million professionals across six continents, with clients including NASA, Porsche, and GE.
- Member of the coveted Speaker Hall of Fame, twice named #1 Global Brand Guru, and featured by national media, including NBC’s Today and The New York Times.
- After graduating from Duke University, Sally became the most awarded junior copywriter in American history, creating campaigns for Nike, Coca-Cola, MINI Cooper, and Target. Her work now hangs in the Smithsonian Museum of American History.
Sally doesn’t deliver canned keynotes. She partners with event planners to build each talk around your audience’s specific goals, so people leave with a clear path to becoming more valuable, more influential, and impossible to ignore.
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Sally’s Books

